Our Story

I started Notice Me because as the dad of a daughter I have begun to realize that girls are complicated. My daughter is so precious to me and I spend a large chunk of my life trying to make her life the best it can be. But it feels sometimes like she doesn’t realize how much I love her and how precious she is to me. I started to wonder, are there other dads out there who feel the same way?

An Idea…

I came up with the idea for Notice Me when I was on a quick weekend trip with my daughter.

A little background: We fly for free because my wife is a flight attendant. Not long ago, my daughter and I decided to chase a wild hare and take a weekend trip to Bozeman, Montana.

It was just her and me. You would have thought she was satisfied that she had my attention — that she was special to me. Halfway through a day of hiking and exploring the breathtaking Montana Rockies, she walked out in the middle of a long, deserted road and called out “Dad, watch!” And she proceeded to do a kind of cartwheel/handstand she had been working on.

In that moment I realized that even though she knew I loved her and I would do anything for her, she wanted to know that I noticed her. That I thought she was special. She wanted to make sure I really saw her.

“Notice Me Dad.”

We didn’t have to be in the back woods of Montana for me to be able to show her I notice her. I could have done that sitting in my easy chair in my living room.

She just wants to know that I really see her.

That’s when I came up with the idea of “Notice Me”

It’s very simple. She just needs to know you really see her, that she is special to you. How do you do that? There are many ways, but one sure way is to tell her.

Your daughter is much more intuitive than you are. She knows when you are speaking from the heart and when you are not.

She wants to hear what is really on your mind. Most men are not very good at this. We say "look at all I do for you" instead of "you make going to work worth it". Or we say "you look nice" instead of "I really like the way you fixed your hair tonight, you curled it" or "That color of pink looks so nice on you, you should wear it more often."

We need to learn to speak from the heart. It's not rocket science. We're just lazy. But we can do better -and they need us to do better.

Writing her a note each month won’t solve every problem she has or fix every mistake you’ve ever made. But it’s a start. And it’s more than you are doing now. And it’s something real.

We are here to help you do a better job of communicating to her that you really do notice her.

It all starts with sending her a handwritten card every month.

It will become something she looks forward to each month. It will never get old. And you’ll get better and better at it. Share your heart. Be specific. Be real.

She needs to hear it from you over and over. She’ll know that each month you sat down and focused everything just on her. These beautiful, creative little monthly gifts from you will build and strengthen the bond between you and your daughter.

She’ll know you care. She’ll be reminded each month that you still notice her. She’ll treasure them.

This is something you will look back on one day and be very happy you did. You’ll have regrets as a parent. But I promise you, you will not regret sending her a heartfelt note each month.

And it will build in her a sense of confidence, self-worth, and security that only a dad can give his daughter.